About PeakNIL
We make NIL work for everyone.
PeakNIL is the infrastructure behind name, image & likeness: one platform where athletes, brands, agents, and schools find each other, sign real deals, and get paid.
Our story
Built for a new era.
In July 2021, the rules of college sports changed. For the first time, athletes could earn from their name, image, and likeness. Overnight, tens of thousands of athletes became creators, entrepreneurs, and one-person media companies.
The tooling never kept up. Deals lived in DMs, contracts in screenshots, payments in limbo. Brands wanted in, but there was no trusted place to find verified athletes, run real campaigns, and prove the results. Agents juggled rosters across spreadsheets. Parents and schools were left guessing.
PeakNIL is our answer: real infrastructure for NIL, built like an ad platform. Athletes get found, deals get signed, content gets approved, and everyone gets paid. On time, every time.
“Every athlete deserves the infrastructure of a professional.”
What we believe
The principles behind the platform.
Athletes first
Free for athletes, always. No hidden fees, no percentage games, no gatekeeping. Your name belongs to you.
Trust built in
Verified profiles, e-sign contracts, escrowed budgets, and compliance guardrails inside every single deal.
Speed wins
Campaigns launch in minutes and payouts land in days, not months. Momentum is the whole point.
The whole ecosystem
Brands, agents, schools, parents, and fans: everyone who makes NIL work has a seat at the table.
32+
Sports represented
330+
Schools represented
50
States represented
16+
Agencies on platform
The road so far
From rule change to rails.
2021
The rules change
The NCAA opens the NIL era. A massive new market is born with zero infrastructure behind it.
2024
PeakNIL launches
Marketplace, campaigns, contracts, and payments ship as one workflow. The first deals close in week one.
2025
Momentum
Hundreds of campaigns run end to end, and the first million dollars lands in athlete bank accounts.
Today
Just getting started
Thousands of athletes across 330+ schools in all 50 states, and a roadmap that goes a lot further.
The NIL era needs builders.
Whether you compete, hire, represent, or cheer: there's a place for you on PeakNIL.